On Demand, Personalised Workouts wherever you please!

Welcome Y-17 Personalised Coaching is your first stop to take your body and mind to the next level. Not only can you get access my classes, but now you get access to tailored programme designed specifically for your goals, in a time and place that works for you.

Not only can you get access my classes, but now you get access to tailored programme designed specifically for your goals, in a time and place that works for you.

Tailored nutrition plans, based upon your dietary needs and lifestyle.

Bespoke workout plans, personalised to your exact goals, lifestyle and time availability.

Weekly check ins and tracking with me. Monitor your progress physically and with your own training.

Accountability with me and communication through my chat feature in the app.

Success Stories I will personally do all the workouts with you, I want my service to be personal, in the sense that I will respond to people with personal messages and let them feel like they have access to me.

With a mixture of passion, inspiration and support y-17 has helped me to start off my year right and gave new fire to my fitness journey. The workouts are easy to follow, always accessible and super fun with james being there to push me all the way through them, progress has came in fast. The best part about this program is that it is for everyone. No matter your situation or your needs. Workouts can be tailored and done whenever it fits the schedule. Overall y-17 has been great! Five stars

Yatesy's program is phenomenal and the perfect combination of challenging, but doable. I was skeptical that I could get a good workout with only body weight exercises, but since I am stuck at home, I thought I would give it a shot. I was blown away by the full muscle group work and the intensity of his workouts. He does each exercise along with you, so there is lots of motivation and encouragement to get through the difficult last sets and reps. On a practical note, it is great having access to the workouts whenever I want because my schedule is all over the place. If I miss one or two, they are still waiting for me to catch up when it works for me. I highly recommend checking out y-17 and working out with james.

I can't speak highly enough about james and y-17. After just 5 weeks of doing the workouts and taking his nutritional advice, I'm in the best shape I've been for a very long time I'm pushing 40, but I'm smashing pbs left, right and centre I'm stronger, leaner and fitter and my mind is more clear. Has it been hard work? Yes. Are there any shortcuts? No. But if you're willing to work, then james will show you the way. This guy is knowledgeable, approachable and most importantly of all he's genuine he's taken the time to message me late at night after a shoot to ask how I've found a workout and how I'm feeling. He genuinely cares about his clients and as his client, this makes you want to work harder for him. He's honest and there's no bullshit. It's all tailored to you and you get out what you put in if you're thinking about signing up then just do it. If it's anything like the experience I've had, (and I don't say this lightly), then it will change your life.

I am about a month in to y-17, and my only regret is not starting this sooner. Yates' workouts are incredibly dynamic, sweat inducing, and efficient. The best part about this program though, is yates. He is committed to helping you. This entire program and experience feels as though I am working out with one of my best friends. He wants you to succeed. The check-ins are inspirational and motivating. It's awesome to be held accountable while simultaneously developing trust and confidence in myself. I am happy to report that I am seeing results. As the perpetual skinny-fat athlete, I needed yates' workouts and ideology to push me just that little notch above my thresholds. Y-17 is awesome. I'm happy to be part of this driven and passionate community and I plan on being part of it for a long while. Hope to see you tag along too.

Having started the year with a bit of a false start, I decided to read atomic habits, also thanks to james' instastories in the past, and sign up for y-17. With that new knowledge and y-17 in my pocket I was able to re-start 2021 in february and get stuck in to these easy and accessible yet mega fruitful workouts. No opportunities to slack as it's just too easy to get involved, delivered to my phone regularly and available whenever I want it. Its just so simple to slot it into my day and I feel great after finishing one of the workout. Plus I have to give myself a little shoutout - I've never felt so good with my top off

After feeling less than my best at the start of the year I knew I needed a kick up the arse, something to make me accountable and also something I would stick to. Signing up to y-17 has been enjoyable, varied, and has also spurred me on to just generally be more active and healthy. Whatever level you're at the workouts are easy to follow and varied to keep you interested, whilst effective at making you that good kind of knackered you feel when you've done a really good workout! James's check-ins keep you motivated and his general positive energy is so motivating! Get involved! Five stars!

James Yates working out with medicine ball, shirtless.

Closeup image of James Yates during a workout

About me My Goal is to have loads of people, enjoying working out alongside me.

I have always been active and participated in high level sport, especially football when I was younger. Once I stopped playing at a serious level, and started modelling, looking after my body but finding ways to satisfy my competitive edge became a key component. I trained as a PT but never really had the interest required to do this on a personal level, however I found a lot of satisfaction in helping people through posting my workouts I made up on social media.

I am targeting a group of people who aren’t after a rigid plan, maybe through lack of time or motivation, and who just want workouts they can follow easily when it works for them, with not overly complicated routines or exercises, and offering them encouragement as we train. I found great personal satisfaction in doing this through lockdown, and got great feedback from those who took part, so I wanted to find a way that I could feasibly do this alongside my current work.
Having run these live classes, I feel like I understand what the audience enjoyed and also could give a level that the abilities of the demographic were after. Simple workouts that were hard.

My Goal is to have loads of people, enjoying working out alongside me.

On Demand, Personalised Workouts wherever you please!

Welcome Y-17 Personalised Coaching is your first stop to take your body and mind to the next level. Not only can you get access my classes, but now you get access to tailored programme designed specifically for your goals, in a time and place that works for you.

Success Stories I will personally do all the workouts with you, I want my service to be personal, in the sense that I will respond to people with personal messages and let them feel like they have access to me.

About me My Goal is to have loads of people, enjoying working out alongside me.

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